USA apparel industry

Apparel design solutions for an aging population with unique and changing needs are lacking within the retail industry. This especially applies to boomer women. Together of the most important segments of the U.S. population, they’re going to increasingly seek both fashionable and functional apparel that addresses specific needs as they transition into subsequent stages of life. With changes in ability, attitudes and lifestyle, it’s no wonder that their clothing needs are unique. The primary objective of this study was to spot clothing preferences and perceived problems from the purpose of view of boomer women through their blogs, including women with a variety of physical abilities. The second objective was to style and produce a mini-collection of prototype garments for this age cohort using an inclusive design framework. While existing research provided valuable information about aging consumer preferences, there’s little research that takes it to the planning stage to develop and …